Funnel analytics setup refers to implementing end-to-end conversion tracking and reporting to monitor the full customer journey from the first site visit to a closed deal. This highlights engagement, dropoffs, and blockers across marketing, sales, and product funnels.
Understanding complex customer journeys is vital for identifying fail points causing leads and sales to slip away at different process stages. Funnel analytics provides this visibility so conversion obstacles can be systematically removed - accelerating revenue growth.
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